Sub Payout
LiveScore Bet
Bet £10 Get £30
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UK 32Red alternatives
Best 32Red Alternative Betting Sites in the UK
Last checked: 21 September 2026
The Bet Must Go On
36Vegas
5+ leg acca at total odds 3.0+ and 1.5+ per leg; if one leg loses, the stake returns as a free bet up to £136. Full terms apply.
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32Red is a UK-licensed sportsbook and casino brand known for its Power Sub feature on selected football player markets. Bettors looking for 32Red alternatives typically want either another UK sportsbook with a named substitute-protection feature or a different promo stack.
William Hill Impact Sub is the closest editorial match when Power Sub is the specific draw: substitute protection on selected player markets with a football-first UK sportsbook around it. Betfred Sub Switch, Paddy Power Super Sub and Sky Bet Super Sub are the next comparisons.
None of these are identical to 32Red Power Sub rules. Always check the market label and current terms on the operator site before staking.
UK only: these alternatives are for UK readers. Offers, payments, streaming rights and Super Sub-style labels differ by country. 18+ | BeGambleAware.org | Please gamble responsibly.
What 32Red customers usually want next
Map the feature you used on 32Red to the closest alternative category and compare the recorded product features.
| 32Red feature | Alternative category | Our pick | Why |
|---|---|---|---|
| Power Sub | Best substitute-protection alternative | William Hill | Impact Sub is the closest UK editorial match for Power Sub intent: substitute protection on selected player markets with a major football sportsbook. |
| Power Sub | Best Sub Switch alternative | Betfred | Sub Switch is Betfred's named substitute feature — same problem category as Power Sub, different operator rules. |
| Football player markets | Best Super Sub alternative | Paddy Power | Paddy Power Super Sub on selected football player markets is the mainstream brand alternative. |
Power Sub is 32Red's label. None of these alternatives use identical wording or rules. Check each market's feature icon before staking.
Best 32Red alternatives compared
Compare each operator's feature name, UK availability and current terms. Each card has operator-specific notes based on the recorded product information.
Available to visit (14)
Featured partner
LiveScore Bet
LiveScore Bet UK offers Sub Payout on selected marked football player markets. UK terms checked on 13 September 2026 name Premier League, Champions League excluding qualifiers, Super Cup and Community Shield. Selected pre-match and in-play bets qualify. VAR Payout and 2Up are separate promotions; local terms vary.
- Feature label
- Sub Payout
- UK offer cue
- Bet £10 Get £30
Featured partner
36Vegas
36Vegas offers The Bet Must Go On — also shown as Pass the Stats — on selected Premier League, La Liga and Ligue 1 football player markets. Confirmed markets include Anytime Goalscorer, Total Shots on Target, Total Shots, Total Goals, Total Fouls, Total Assists, Player to Score or Assist, and Player to Be Booked. If your chosen player is substituted, the bet moves to the nominated replacement. Early Payout (2-Up) is also available. Check the betslip label and current terms before depositing.
- Feature label
- The Bet Must Go On
- UK offer cue
- 5+ leg acca at total odds 3.0+ and 1.5+ per leg; if one leg loses, the stake returns as a free bet up to £136. Full terms apply.
Best Power Sub alternative
William Hill – Impact Sub instead of Power Sub
William Hill is the primary 32Red alternative for UK readers who used Power Sub. Impact Sub on selected player markets covers the same core need — substitute protection keeping a player bet alive. The sportsbook depth, Bet Builder and UK responsible gambling framework are broadly comparable, while the feature name, settlement rules and offer terms are different. Confirm Impact Sub on the specific market before placing.
- Feature label
- Impact Sub
- UK offer cue
- Bet €10 Get €30 in Free Bets
Strengths
- Impact Sub on selected player markets
- Football Bet Builder
- UK safer-gambling tools
- Bet €10 Get €30 in Free Bets welcome offer
Watch-outs
- Impact Sub is not on every player market
- Different settlement rules from Power Sub
Best for: 32Red Power Sub users who want substitute protection on Premier League and major European player markets.
Visit William HillSub Switch pick
Betfred – Sub Switch as 32Red Power Sub rival
Betfred Sub Switch sits in the same substitute-protection category as 32Red Power Sub. For UK coupon football bettors, Betfred is a high-street brand alternative with Sub Switch on selected markets. The welcome offer (Bet £10 Get £50) is a regular cross-check for new 32Red leavers.
- Feature label
- Sub Switch
- UK offer cue
- Bet £10, Get £50 in Free Bets
Strengths
- Sub Switch on selected player markets
- High-street UK brand
- Strong welcome offer
Watch-outs
- Sub Switch coverage varies by market
- Rules differ from Power Sub
Best for: UK coupon football with Sub Switch on player props.
Visit BetfredKen Howells – Sub On, Carry On niche alternative
Ken Howells is a UK niche alternative for bettors who specifically want substitute-protection wording rather than a brand-name substitute feature. Sub On, Carry On is the label — not identical to Power Sub — and market coverage is narrower than 32Red.
- Feature label
- Sub On, Carry On
- UK offer cue
- Update 21 September 2026: Ken Howells' remote gambling licence has been suspended by the UK Gambling Commission. We have temporarily paused our recommendation while the licence review is ongoing.
Strengths
- Sub On, Carry On wording
- UK-focused sportsbook
Watch-outs
- Narrower product than 32Red
- Confirm per-fixture availability
Best for: Specialist substitute-feature comparison after 32Red.
Visit Ken HowellsBetTOM
Bettom is a UK sportsbook on the EveryMatrix platform. Sub On, Bet On is its substitute-protection feature on selected Premier League, La Liga and Ligue 1 football player markets, covering Anytime Goalscorer, Total Shots on Target, Total Shots, Total Goals, Total Assists, Total Fouls, Player to Score or Assist, and Player to Be Booked. Early Payout (2-Up) is also confirmed. Additional current promotions include a daily 25% ACCA Boost, a 50% first-day casino losses refund (up to £50), UK and Irish horse racing from 10am daily (first past the post on win singles/multiples), all UK and Irish greyhound racing from 10am daily, and Early Payout (2-Up) on selected football markets. Check the market label and current UK terms before betting.
- Feature label
- Sub On, Bet On
- UK offer cue
- Min 3 bets £10+ on separate events at EVS (2.0) or bigger. Full T&Cs apply.
Midnite
Midnite Sub Hero covers selected marked pre-match and in-play player markets. Premier League shots on target at 1+–4+ were checked on 13 September 2026. UK terms also name Championship, FA Cup from round three, League Cup, Community Shield, Champions League, Europa League, UEFA Super Cup, World Cup and Euros. Local eligibility and market labels must be checked.
- Feature label
- Sub Hero
- UK offer cue
- Bet £10 Get £30
OctoBet
OctoBet
OctoBet offers Pass the Stats on selected player markets in the Premier League, La Liga, Ligue 1 and Turkey Super Lig. The broadest coverage includes goalscorer, goals, shots, shots on target, fouls, score or assist, bookings and assists. Turkey Super Lig has a smaller five-market list, while Serie A did not show Pass the Stats in the latest check. Only use markets where the label is visible and read the current rules before staking.
- Feature label
- Pass the Stats
- UK offer cue
- Get 50% Back as a Free Bet up to £50 — check current eligibility and terms
10bet
10bet is a licensed sportsbook available in the UK, Ireland, Sweden and South Africa. New customers can claim a 100% matched welcome bonus on their first deposit. Min deposit £10/€10/100 kr. Check current eligibility, wagering requirements and terms before registering. 18+ only.
- Feature label
- Sportsbook
- UK offer cue
- 100% up to £50 — min deposit £10
Betrino
Betrino is a sportsbook and casino operating as a white-label brand under ProgressPlay Limited's UKGC remote betting licence. Available in Great Britain plus New Zealand, Finland, Ireland, Canada and Norway. Newly added — local payment methods and cashier UX have not yet been independently verified; check current terms and local licensing before staking.
- Feature label
- Sportsbook
- UK offer cue
- Min £10 qualifying bet (stake not returned). One-time £10 free bet, min odds 1.5 (stake not returned). 1x wagering on winnings. Max conversion £200.
Betsuna
Betsuna is a UKGC-licensed sportsbook, casino and bingo brand operated by ProgressPlay Limited (account 39335). New UK customers can claim a Bet £10, Get £50 free-bet offer. Sports coverage includes horse racing, football, tennis, golf, rugby and more. Payment methods include Apple Pay, PayPal, Visa, Mastercard and Trustly.
- Feature label
- Sportsbook & Casino
- UK offer cue
- Bet £10, Get £50 Free Bet. New players only. Min qualifying amount £10. Free-bet stake not returned. Min odds 1.5. 1x wagering on winnings. Max conversion £200. Free bet valid 7 days. Skrill and Neteller deposits excluded. 18+ | T&Cs apply.
JeffBet
JeffBet is a UKGC-licensed sportsbook, casino and bingo brand operated by ProgressPlay Limited (jeffbet.net, account 39335). New UK customers can claim Bet £10, Get £30. Sports markets cover horse racing (dedicated landing page available), greyhound racing, football, golf, tennis, basketball and more. Includes Cash Out and Bet Builder.
- Feature label
- Sportsbook & Casino
- UK offer cue
- Bet £10, Get £30 Free Bet. New players only. Min qualifying amount £10. Free-bet stake not returned. Min odds 1.5. 1x wagering on winnings. Max conversion £200. Free bets valid 7 days. Skrill and Neteller deposits excluded. 18+ | T&Cs apply.
PlayUK
PlayUK is a UKGC-licensed sportsbook, casino and bingo brand operated by ProgressPlay Limited (account 39335). New UK customers can claim Bet £10, Get £30. The casino offers 6,000+ games. Payment methods include Apple Pay, PayPal, Visa, Mastercard and Pay by Phone.
- Feature label
- Sportsbook & Casino
- UK offer cue
- Bet £10, Get £30 Free Bet. New customers only. Min qualifying bet £10 at odds 1.5+. Free-bet stake not returned. 1x wagering on winnings. Max conversion £200. Free bets valid 7 days. Skrill and Neteller deposits excluded. 18+ | T&Cs apply.
Spinzwin
Spinzwin is a sportsbook and casino operating as a white-label brand under ProgressPlay Limited's UKGC remote betting licence. Available in Great Britain plus New Zealand, Finland, Ireland, Canada and Norway. Newly added — local payment methods and cashier UX have not yet been independently verified; check current terms and local licensing before staking.
- Feature label
- Sportsbook
- UK offer cue
- Bet £10 at SpinzwinBet and get a £20 Free Bet. Min odds 1.5. Stake not returned on qualifying bet or free bet. 1x wagering on winnings. Max conversion £200.
Also compared (check directly)
Paddy Power – Super Sub mainstream alternative
Paddy Power Super Sub is the mainstream substitute-protection brand name for UK bettors leaving 32Red. The Flutter-group sportsbook has broad Premier League and European football coverage, Cash Out habits and regular promotions. Super Sub rules differ from Power Sub, so always check the market.
- Feature label
- Super Sub
- UK offer cue
- Bet £5, get £40 in free bets
Strengths
- Super Sub on selected markets
- Cash Out
- Premier League football coverage
Watch-outs
- Not identical to Power Sub settlement
- Promo terms vary
Best for: Live football and Super Sub player markets with Cash Out.
Check Paddy Power terms directly on the operator site.
Sky Bet – Super Sub mobile alternative
Sky Bet is the app-first alternative for 32Red bettors who want Super Sub in a mobile-first environment. Sky's football coverage and Super Sub wording on selected player markets make it a practical cross-shop, though market depth and feature coverage differ from 32Red Power Sub.
- Feature label
- Super Sub
- UK offer cue
- Get £30 in free bets
Strengths
- Super Sub on selected markets
- Mobile-first UX
- Strong UK football focus
Watch-outs
- Super Sub not universal across markets
- Market depth vs 32Red may vary
Best for: Phone-first UK football betting with Super Sub checks.
Check Sky Bet terms directly on the operator site.
Betfair – Safe Sub and price-led alternative
Betfair is the 32Red alternative for UK bettors who care more about price discovery or exchange products than matching the casino-sportsbook hybrid model. Safe Sub on selected sportsbook player markets covers substitute-protection intent when you need it.
- Feature label
- Safe Sub
- UK offer cue
- Bet £10, get £50 in free bets
Strengths
- Safe Sub on selected sportsbook markets
- Exchange pricing
- Strong in-play tools
Watch-outs
- Different product model from 32Red
- Fees on exchange
Best for: Price-sensitive football bettors who still want a substitute-protection label.
Check Betfair terms directly on the operator site.
32Red
32Red is a UK sportsbook and casino with Super Sub on selected football player markets. No sports welcome offer is currently listed; check 32Red directly for current promotions.
- Feature label
- Super Sub
- UK offer cue
- No Sports Welcome Offer – check current 32Red terms
Check 32Red terms directly on the operator site.
Bet365
Bet365 offers Sub On Play On on selected UK football player markets. If your chosen player is substituted, your bet rolls over to their replacement with no change in odds. Check the current market label and UK terms before staking.
- Feature label
- Sub On Play On
- UK offer cue
- Bet £10 Get £30
Check Bet365 terms directly on the operator site.
BetAhoy
BetAhoy is a UK sportsbook with Sub Switch on selected football player markets. If your chosen player is substituted, your bet transfers to their replacement. Check the current market label and terms before staking.
- Feature label
- Sub Switch
- UK offer cue
- Bet £10 Get £10
Check BetAhoy terms directly on the operator site.
BetGoodwin
BetGoodwin is a UK sportsbook offering Sub Cover on selected player markets. If your chosen player is substituted, your bet remains eligible under Sub Cover rules. Check the current market label and UK terms before staking.
- Feature label
- Sub Cover
- UK offer cue
- Bet £10 Get £15
Check BetGoodwin terms directly on the operator site.
Betway
Betway UK is a major sportsbook with Supersub on selected UK football player markets. Your bet rolls over to the substitute if your player is replaced before settling as a winner. Check the current market label and UK terms before staking.
- Feature label
- Supersub
- UK offer cue
- Bet £10 Get £40
Check Betway terms directly on the operator site.
BoyleSports
BoyleSports is an Irish-founded UK and Irish sportsbook with Super Sub on selected football player markets. Your bet rolls over to the substitute if your player is replaced during the match. Check the current market label and terms before staking.
- Feature label
- Super Sub
- UK offer cue
- Bet £10 Get £30
Check BoyleSports terms directly on the operator site.
Casumo
Casumo is a UK-licensed sportsbook and casino with Super Sub on selected football player markets. Your bet rolls to the substitute if your player is replaced. Check the current market label and terms before staking.
- Feature label
- Super Sub
- UK offer cue
- Bet £5 Get £30
Check Casumo terms directly on the operator site.
Fitzwilliam Sports
Fitzwilliam Sports is a UK and Irish sportsbook with Super Sub on selected football player markets. Check the current market label and terms before staking.
- Feature label
- Super Sub
- UK offer cue
- Welcome Offer – check current Fitzwilliam Sports terms
Check Fitzwilliam Sports terms directly on the operator site.
SBK
SBK is a UK sportsbook and exchange with Super Sub on selected football player markets. Your bet rolls to the substitute if your player is replaced. Check the current market label and terms before staking.
- Feature label
- Super Sub
- UK offer cue
- Bet £20 Get £50
Check SBK terms directly on the operator site.
Stakemate
Stakemate is a UK sportsbook with Super Sub on selected football player markets. Check the current market label and terms before staking.
- Feature label
- Super Sub
- UK offer cue
- Welcome Offer – check current Stakemate UK terms
Check Stakemate terms directly on the operator site.
Unibet
Unibet is a leading UK sportsbook with Power Sub shown on selected Premier League player markets. Your bet can continue with the substitute if your chosen player is replaced and the market is eligible. Do not assume the feature covers other competitions; check the current market label and UK terms before staking.
- Feature label
- Power Sub
- UK offer cue
- Bet £10 Get £30
Check Unibet terms directly on the operator site.
Virgin Bet
Virgin Bet is a UK sportsbook with Sub Payout on selected football player markets. Your bet rolls to the incoming substitute if your player is replaced. Check the current market label and terms before staking.
- Feature label
- Sub Payout
- UK offer cue
- Bet £10 Get £30
Check Virgin Bet terms directly on the operator site.
BetMGM
BetMGM now belongs in the SuperSub comparison set for selected markets. BetMGM availability is limited to regulated markets such as the US, UK, Canada, the Netherlands and Sweden, with US sportsbook access depending on state law.
- Feature label
- SuperSub
- UK offer cue
- Sportsbook offers vary by country and US state
Check BetMGM terms directly on the operator site.
LeoVegas
LeoVegas now belongs in the Super Sub comparison set for selected football player markets. Its core markets include the United Kingdom and Nordic countries, with additional European, Latin American and Canadian availability. Always check the exact Super Sub market label and local terms before betting.
- Feature label
- Super Sub
- UK offer cue
- UK offer varies by account and current terms
Check LeoVegas terms directly on the operator site.
How we compare 32Red alternatives
- Product relevance first: compare the requested feature and the closest substitute-protection alternatives.
- UK availability, payments and safer-gambling tools must fit UK users.
- Operator-specific copy only; no “sister sites” language unless ownership is real and relevant.
- Super Sub-style labels checked as product features, not guarantees.
- Freshness signal: Last checked: 21 September 2026 on a stable URL.
Related UK alternatives pages
Each guide compares a different operator and its closest UK alternatives.
FAQs
What is the best 32Red alternative in the UK?
William Hill is our top 32Red alternative for Power Sub intent: Impact Sub on selected player markets with a football-first UK sportsbook. Betfred Sub Switch is the next check; Paddy Power and Sky Bet cover Super Sub naming.
Does any UK bookmaker have Power Sub like 32Red?
32Red's Power Sub is a brand-specific label. William Hill Impact Sub, Betfred Sub Switch, Paddy Power Super Sub, Betfair Safe Sub and Sky Bet Super Sub are the closest alternatives in the same substitute-protection category.
Is 32Red related to William Hill?
32Red and William Hill are both owned within the Kindred/Entain group. They are separate brands with different products, features and offer terms. We do not call them sister sites in a way that implies shared products or identical rules.
Are 32Red alternatives available in the UK?
Yes. All alternatives on this page are UK-facing licensed sportsbooks. Always check individual safer-gambling resources, payment methods and current offer eligibility on each operator site.
18+ only. Please gamble responsibly. BeGambleAware.org. Affiliate disclosure: we may earn a payment when you visit bookmakers via our links. Always verify current terms, market labels and UK eligibility yourself. Last checked: 21 September 2026.